Apple Surrenders. Google Collects.

Apple just admitted its AI wasn't good enough. The company will pay Google roughly $1 billion annually to license Gemini for Siri, after years of failed internal development. The privacy-first company now depends on its biggest data rival.

Apple Picks Google Gemini for Siri in $1B AI Deal

The statement landed Sunday night, timed for the dead hours when companies want news filed but not read. "After careful evaluation, we determined that Google's technology provides the most capable foundation for Apple Foundation Models," Apple told CNBC. Translation: Siri lost. Gemini won. The company that once mocked Google's privacy record now needs Google's AI to power its most personal product.

The Breakdown

• Apple pays Google ~$1 billion/year for a custom 1.2 trillion parameter Gemini model, 8x larger than Apple's own AI

• The deal reverses a decade of Google paying Apple $20 billion annually for Safari search defaults

• AI chief John Giannandrea was reassigned in summer 2025 and left Apple entirely by December

• Google's market cap surpassed Apple's for the first time since 2019, briefly touching $4 trillion


The $1 billion confession

Apple will pay Google roughly $1 billion annually for access to a custom 1.2 trillion parameter Gemini model. Put that in perspective. Apple's own cloud-based AI tops out at 150 billion parameters. The difference isn't horsepower. It's category. Apple built a calculator. Google built the mainframe it connects to.

The deal flips a decade-long financial arrangement on its head. Google currently pays Apple roughly $20 billion per year to remain Safari's default search engine. Now money flows the other direction too. Apple becomes both Google's customer and its distribution partner, a dependency that should worry anyone who remembers Apple's positioning as the privacy-first alternative to data-hungry competitors.

This article continues below.

Sign up once, read everything for free. No algorithms, no fluff—just the AI intel that actually matters for your work.

Get free access →
Already have an account? Sign in

Great! You’ve successfully signed up.

Welcome back! You've successfully signed in.

You've successfully subscribed to Implicator.ai.

Success! Check your email for magic link to sign-in.

Success! Your billing info has been updated.

Your billing was not updated.