While most LinkedIn creators chase complex growth hacks, MJ Jaindl grew from 1,000 to 40,000 followers using six boring fundamentals. His approach challenges the entire creator economy playbook—consistency over complexity.
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In a world drowning in digital notes, Capacities emerges as a breath of fresh air. Unlike traditional note-taking apps that trap your thoughts in rigid folder hierarchies, this innovative platform treats your notes as living objects - be they books, meetings, or people.
SAN FRANCISCO, Feb 20 - It's like giving your notes a personality and watching them naturally connect with each other. The magic lies in its object-oriented approach. Instead of asking "Which folder does this go in?", Capacities encourages you to think "What kind of thing is this?" A meeting note isn't just a document - it's an event that can link to people, topics, and follow-up tasks. This subtle shift in perspective transforms how we organize and retrieve information.
But what truly sets Capacities apart is its AI integration. Imagine having a conversation with your notes. The built-in AI Chat feature does exactly that, turning static information into an interactive knowledge base. Need to summarize a lengthy meeting note? Want to translate your book highlights? The AI assistant is there to help. Even better, it can automatically fill in properties of your notes, saving you from mundane data entry.
Since its 2022 launch, Capacities has been gaining traction among knowledge workers and productivity enthusiasts. The platform's fresh approach resonates with those tired of forcing their thoughts into folders. As PCMag notes, it "sits somewhere between a note-taking application and a database" - and that's precisely its strength.
However, it's not all smooth sailing. New users often find themselves facing a learning curve as they adjust to thinking in objects rather than folders. The platform also lacks some features that power users might expect, such as OCR capabilities and collaborative tools. The browser extension could use some work too, particularly in web content clipping.
Why this matters:
While most LinkedIn creators chase complex growth hacks, MJ Jaindl grew from 1,000 to 40,000 followers using six boring fundamentals. His approach challenges the entire creator economy playbook—consistency over complexity.
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