Meta Tests AI Shopping Tool Using Location, Gender Data

Meta Tests AI Shopping Tool That Uses Location and Gender to Recommend Products

Meta tests AI shopping in its chatbot using location and gender data. No checkout, no confirmed revenue model. Select US users only.

Meta Platforms is testing a shopping research feature inside its Meta AI chatbot that recommends products based on a user's location and inferred gender, Bloomberg reported Monday. Select US desktop users can already see a "Shopping research" button in the Meta AI query box. Type a query, and the chatbot spits out product carousels, each card showing the brand, price, and a link to the merchant's site. Meta confirmed the test. The company said nothing about when it ships broadly or how it plans to make money from it.

This article continues below.

Sign up once, read everything for free. No algorithms, no fluff—just the AI intel that actually matters for your work.

Get free access →
Already have an account? Sign in

Great! You’ve successfully signed up.

Welcome back! You've successfully signed in.

You've successfully subscribed to Implicator.ai.

Success! Check your email for magic link to sign-in.

Success! Your billing info has been updated.

Your billing was not updated.